Posts Tagged ‘editor’

How To Turn Off Your Inner Editor

Friday, November 20th, 2009

The inner editor is the writer’s best friend.

And worst enemy.

When your inner editor is working for you it can help you craft tight, accurate writing. When it turns on you, it can paralyze you and dry up that flow of inspiration. Some writers call this analysis-paralysis.

This two-face can twist around at any time and during any point of the project.

Before you start a writing project, your inner editor may laugh at your chosen subject and deride its chances of success. As you write, it may turn the word “mad”… to the word, “angry”… and back to “mad” again… and then back to “angry”… until you finally give up.

You may dwell on a punctuation dilemma: is it a semi-colon, or a comma?

Here’s how you can quiet this voice and make friends with your inner editor again.

Ignore it
It may take some willpower, but tell that critical inner voice to shut up. Even if it’s for only a little while.

Test it
If you begin to doubt whether a writing project has any chance of success, bring in some trusted friends and pitch them the idea. Input from a few editors sometimes drowns out that persistent inner voice of dissent.

Laugh at it
Kid yourself about the constant criticisms. And then push on with a word-count goal.

Laugh with it.
Make a game out of your self-criticism. Can you write an entire page without going back and re-working your writing? Can you write a hundred words without editing? Can you complete that novel despite those constant barrage of comments that it’s no good?

Work with it
Set aside a certain time or word count. After that point, let your editor go through the text you just wrote and go wild with the editor’s pen.

The balance between editing and writing is tenuous, but it’s a balance that can be managed.

What Does Copy Writing Have To Do With A Query Letter

Saturday, September 5th, 2009

Most writers think that copy writing is for slick ad writers or marketing folks. As writers–artists, really–they’re above all this pandering.

And maybe they have a point. You shouldn’t write just to sell books.

But, if they ever want to sell their works to a publisher, they might want to lift at least a few tricks from their writing brothers and sisters in the marketing department.

A Query Letter is the best place to implement some copy writing techniques. The query is a brief overview that introduces your book idea to a publisher, acquisition editor, or literary agent.

Most writers just jot down a summary of their book. Not a great idea.
One of the key precepts of good copy writing is to include “benefits,” not just features.

Saying your book is packed with info that will appeal to the 2.5 million-strong paranormal investigators in the U.S. is much stronger than saying it covers EVPs.
If you have a query, look at how you can turn your features into benefits. If you haven’t written your letter yet, think about the benefits people will gain from reading your book.

How To Write A Solid Query Letter

Wednesday, August 19th, 2009

I was going to name this Scary Query Letter Tactics, but I got that funny feeling in my stomach that I normally get when I know one of my corny jokes is about to bomb. I get that feeling a lot.

But, in any event, whether you’re going to find an agent, pitch an idea to a magazine editor, or try to match your writing project with a publisher, you’ll need to write a query letter.

In some cases, the query letter is the cover sheet that will pull the publisher or editor into the rest of your proposal, a package of materials that includes marketing material, biographical info, sample chapters, etc.

While there’s no one right way to create a query letter, it usually includes the following elements:

  • A hook: An intro that attracts attention.
  • A pitch: In a sentence or two, what is your project?
  • Details: For instance: Who’s the market? Why will your project be better than another title on the market?
  • Credentials: Why are you the person to write this book or article?
  • And Close: Find a tight way to tie up your letter and offer contact info.

One final tip. You shouldn’t be too cute–or cocky–with the letter. Query letters that get the best response are professional, but aren’t devoid of your personality